Riders Ahoy

Riders Ahoy is a social network for motorcycle riders across the country to connect and ride together, while also keeping safe. A platform created purely for the love of motorbikes, and celebrating the free spirit and adventurous nature of bikers coming together to ride, it demanded a befitting logo.

The final result is this slightly retro looking circular nemonic consisting of a silhouette of a helmet and classic aviator sunglasses, with wings to capture the freedom bikers associate with. The combination of black with orange brings out the sophistication of the app, and the energy of a like-minded community.

The logo worked well a an app icon as well- capturing the brand spirit in a compact size.