Tea Trails Cafe Menus
Tea Trails was the first of its kind cafe in India, offering an unprecedented menu of teas from across the world. It was only fit therefore, for them to have a separate menu for teas and tea-based drinks- each with a short descriptor for visitors to help them make a choice.
A separate menu was developed for the food offerings.
Both menus, together were titled ‘Teas’ and ‘Eats’ which themselves are Ambigrams, further adding a layered nuance to the design.
Once ordered, the teas came with steeping cards- details on how long the infuser was to be kept in the pot for the ideal flavour- another step in educating the consumers, re-establishing the brand’s leadership position.