Agriplast

Agriplast Tech India Pvt Ltd is a trailblazer in the field of Hi-tech agriculture, committed to empowering farmers with advanced products and formulations that boost yield and income. They entrusted Ashabhi Design with the task of reimagining their brand identity.

The brief was to refresh the existing identity, which featured a small plant or sapling shielded by a graphic cover—symbolizing Agriplast’s protection film products. We were asked to retain the original brand name and color while incorporating a visual representation of agriculture, technology, and protection into the design.

The new logo strikes a balance between simplicity and authority while reflecting scale, approachability, and a pioneering spirit. It features a plant, safely enclosed within a circle, with elements of technology woven into its roots—symbolizing ‘protected cultivation’ with ‘technology at its roots.’

Accompanied by the tagline, ‘Protect. Cultivate. Elevate.’, the identity embodies the brand’s commitment to advancing both product innovation and community development.