KK Jewels

KK Jewels is one of Delhi’s finest family owned jewellery brand. Operating without a formal brand identity, they wanted to create a logo which was simple yet exuded luxury and heritage. The result was this simple letterform with intersecting letter “K”s, framed in an ornate oval.

This logo was rendered in a single gold colour, and set against a dark chocolate brown (from their store interiors). The same colour combination was then carried out through their stationery, order books and invoices, bags, boxes and more.